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What is Average CTR?
The average CTR is the rate of CTA button clicks vs CTA impressions
![Icon-Wordmark-50px-Sorbet-3.png]](https://help.gethovr.com/hs-fs/hubfs/Icon-Wordmark-50px-Sorbet-3.png?height=40&name=Icon-Wordmark-50px-Sorbet-3.png){kind=icon}