How do I improve the engagement rate of my Fill?

Customize launch button colors and positioning
1. Ensure the button stands out against the image without overwhelming it
2. Buttons should feel intentional and easy to find, especially on visually rich imagery where they can otherwise blend in
Add a subtle border in a brand color in the unengaged state
1. It helps to create a visual cue before hover or interaction occurs
2. This helps guests recognize interactivity earlier, reducing hesitation and increasing confidence to engage
Add indicator text on launch button text for further communication
1. Add text to the launch button
2. Descriptive, benefit-driven language helps set expectations and encourages clicks (e.g., “Explore the Room” instead of “View”)
Test placement and wording together
1. Visibility and clarity work hand in hand
2. A well-positioned button with compelling text can significantly increase interaction without changing the underlying content