How can I add or edit Calls to Action for an existing piece of content?

Within the Content Library, you have options to customize and get more creative with your media! You can edit the trim, titling, or Calls to Action (CTA). Each piece of Hovr Content can have up to two CTAs. PDFs must have at least a Primary CTA that directs to a download of the file. Customized CTAs on your content enhance guest engagement by directing them toward specific actions. Tailoring CTAs to the video's content and audience increases their relevance, making viewers more likely to respond. This personalization can lead to higher conversion rates.

To edit the Calls to Action of content,

1. Select the piece of content from your Hovr’s Content Library
2. In the resulting drawer, select “Expand” on the section labeled “Call to Action (Recommended)”
3. In the text field under, “Button Copy”, enter the desired language of your Primary CTA for this piece of content. Your Hovr’s recently used button labels will be listed for reference.
4. In the text field under, “Destination URL”, enter the desired click-through destination of your Primary CTA for this piece of content. Your Hovr’s recently used URL links will be listed for reference.
5. If desired, select “+ Add Secondary Call to Action” and repeat steps 3 and 4 for the Secondary CTA.
6. Select “Save Changes”