What does “Content Readiness” mean?

When adding content to your Hovr, you may have noticed our Content Readiness progress tracker. So what does it mean?

 

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In short, a piece of content with a 100% Content Readiness score has the highest likelihood of conversion. It means that you have assigned that piece of content to relevant URL extensions, and that you've added a customized Call to Action button and redirect path. A high Content Readiness score results in a high chance of content strategy success!